What you missed in 2016

A year can go by pretty quickly in the event and exhibition industry and it can be easy to forget all of the great things that have happened. Here, I’ve summarised some of the great products we’ve introduced that you might have missed in 2016:
 

iPad stands

One of my favourite products to be introduced this year combines four types of display in one. As a hybrid between a plinth, a literature holder, a sign and an iPad holder, our iPad Display Stand 1 has everything.

In an era where engagement is the biggest buzz word at exhibitions, providing a place to securely mount your iPads to show off your website, show a product demonstration or portfolio in such a small space provides a great sales tool. It means that bigger products can be left at home to allow you to focus on one clear message. If somebody wants to find out about your other products then having an iPad on-stand allows you to show them more information.

What makes our new range of iPad stands great is that they have an internal charging cables to make sure that your iPad stays fully charged for the whole event without leaving any dangling cables. There are lots of options to choose from including a plinth display and up to four iPads in one kiosk-style display.

Banner stand literature bundle

When you’re just starting out with exhibiting, you’ll often need to use both large format displays as well as printed literature. We know that it can be a pain to make sure that you have the same look and feel across your displays. Well in 2016, we introduced our new printed bundles to help refine this process and make your life a little simpler.

The benefit of choosing a literature bundle with your display is that your design can be matched which can help people to recall who you are after the event as it will match your display. It also means that you’ve only got one supplier rather than two!

If you need to add printed literature, just speak to us when ordering.

Promotional items

In 2016, we completely overhauled our range of promotional items. When exhibiting, promotional products are great to help brand recall and to provide a small gift from your company to thank them for visiting your stand. From popular ballpoint pens to tote bags, you can now add branded merchandise to your order to keep things simpler with one supplier.

They’re also great to use to sell if you’re raising funds for a charity.

Chalkboard signs

In recent years, Pinterest friendly chalkboard designs and special writing has become in vogue. Many retailers and restaurants with a vintage or rustic feel are opting to use chalkboards instead of print to attract customers outside. If you can create a pithy sign that’s beautiful, you also stand a chance of a customer sharing it on social media to increase your brand awareness and make the leap from physical to digital.

We’ve expanded our range of pavement sign chalkboards to include an interchangeable chalkboard where the sign can be removed to make it easier to write on the display. As you can switch the boards around it’s also great if you have changing offers on different days as you can swap your display by flipping it around, leaving your hidden display for another day.

We’ve also introduced a brand new range of tabletop chalkboards which are great for restaurants and bars to act as table signs or as special menus.