Gate Fold Flyers & Leaflets for Product Reveals and Promotions
Introduce your message with personalised Gate Fold Flyers & Leaflets from Marler Haley. Two outer panels fold inward to meet at the centre, creating a cover that opens like double doors.
This format lets you build interest on the outside and reveal your main image, product or announcement when the leaflet is opened.
A Cover That Opens to Reveal Your Message
Use the two front panels to introduce your branding, headline or a visual clue to the content inside. Opening the panels reveals a wider central section, giving your main message a prominent position.
Plan the artwork so the closed cover and open spread both work as complete designs. A strong central image can provide a focal point, with supporting details arranged around it.
Useful for Launches and Invitations
Gate fold leaflets suit campaigns where the opening action is part of the presentation. Reveal a new product, introduce a service or invite customers to a special event.
Use the central section for your key announcement and the side panels for supporting information. Keep contact details and any booking instructions easy to find.
Choose Your Size and Paper Specification
Select from the available sizes, paper stocks and weights to create the appearance and feel you want. Check both the unfolded sheet dimensions and the finished folded size before preparing your artwork.
Consider how the leaflet will be distributed and handled. Choose a specification that complements your design and suits its purpose, whether it’s a promotional handout or an individual presentation piece.
Present Your Products at Exhibitions
Give visitors a product introduction they can open and explore after a conversation at your stand. The wider central section offers room for photography, key benefits or a visual overview of your offering.
Coordinate your leaflet artwork with your roller banners, printed tablecloths and exhibition displays to keep your branding consistent. If you plan to use a leaflet holder, check that it accommodates the finished folded size.
Organise Your Content Around the Fold
Give each part of the leaflet a clear role. The front panels can attract attention, the inside can explain your message, and the back can provide contact information or a clear next step.
Keep text in readable sections and leave enough space around important details. Consider how imagery spans the panels when the leaflet is open and how the front panels meet when it is closed.
Preparing Your Gate Fold Artwork
Use the relevant gate-fold template for your selected specification. Follow its panel dimensions and fold positions carefully, keeping important text and logos clear of trim edges and creases.
Check the alignment of any design elements that meet across the closed front panels. Follow the template guidance for bleed and safe areas, and confirm the layout on both sides.
Print a paper mock-up and fold it to check the cover, opening sequence and internal spread before submitting your files. Review spelling, dates, contact details and any QR codes.
Choose your options and personalise your gate fold flyers and leaflets for your next launch, event or campaign.